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Ireland spent thousands on influencers to convince young shoppers to buy fewer clothes
Business & Technology
The Cool DownEN
October 6, 2026

Ireland spent thousands on influencers to convince young shoppers to buy fewer clothes

The purpose of "Reverse the Trend" was to push lower-waste clothing habits before garments are thrown away.

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Curated from The Cool Down. Classified as Business & Technology by AI, which sometimes makes mistakes.

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