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TikTok introduces AI-based Shopping Assistant and direct purchase from the feed
Business & Technology
GadgetyHE
October 6, 2026

TikTok introduces AI-based Shopping Assistant and direct purchase from the feed

• TikTok launches Shopping Assistant, an interactive AI assistant that guides users through the purchasing process. • The assistant remembers user preferences and provides real‑time answers about product details, sizes, availability, and shipping options. • The Buy Direct tool enables direct purchase from the brand with one click from the For You feed without leaving the app. • The TTAN advertising network has opened to advertisers in the United States with access […]

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Curated from Gadgety. Classified as Business & Technology by AI, which sometimes makes mistakes.

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