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Inside Nike’s Innovation Reset
Business & Technology
Fast CompanyEN
September 15, 2026

Inside Nike’s Innovation Reset

Featuring Cade Cunningham, All-NBA First Team, Two-Time NBA All-Star, Pistons Guard, Nike; Sabrina Ionescu, Olympic Gold Medalist, Four-Time WNBA All-Star, New York Liberty Guard , Nike and Phil McCartney, Chief Innovation, Design, and Product Officer, NikeModerated by Brendan Vaughan, Editor-in-Chief, Fast Company Nike built its reputation by turning athletic insight into breakthrough products. Now as the sportswear giant works to reignite growth, it’s betting that the way back is through innovation—and putting athletes at the center of the process. This session unpacks how Nike is rebuilding its product engine, from neuroscience and robotics to the next generation of performance footwear. Find out how Nike plans to move faster, take bigger creative risks, and turn its most important partners—its athletes—into cocreators of what comes next.

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Curated from Fast Company. Classified as Business & Technology by AI, which sometimes makes mistakes.

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